B2B field marketing has undergone an evolution. What once was an events manager and sales enablement role, field marketers are now "regional CMOs," responsible for supporting sales goals and regional marketing programs—and proving the return on investment. But how do you get sales the field marketing content they need to speed up the sales cycle and drive results?
It's your time to shine field marketers! Here's a playbook created just for you!
Get your copy of The B2B Field Marketing Playbook, and learn tactics to:
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Kapost is a B2B marketing operating system that enables marketers to manage the marketing function amid the complexity of the digital age. Kapost aligns your organization's teams, tools and channels, so you can effectively execute, distribute and analyze content across your buyer's journey.