Marketing Automation Runs on Content [eBook]

 

Don't set yourself up for failure. Align your content and marketing automation strategies ahead of time.

In this guide, you'll find practical steps on fueling marketing automation software with original content. Get more bang for your buck with guidance on:

  • How to build powerful emails
  • Which analytics to track, and how to measure them
  • How to create segments with marketing automation and map content to buyer personas and sales stages

Ready to manage your campaigns without pulling your hair out?

About Kapost

Kapost is a B2B marketing operating system that enables marketers to manage the marketing function amid the complexity of the digital age. Kapost aligns your organization's teams, tools and channels, so you can effectively execute, distribute and analyze content across your buyer's journey.