The Rise of Content Marketing Operations


Get your free copy of "The Rise of Content Marketing Operations"

Why do marketers constantly feel behind the 8-ball? Maybe it's because we're constantly chasing after new trends and channels, rather than focusing on creating content customers truly value.

In this free deck, we break down the rise of content marketing operations that is taking place at some of the world's top enterprises. You'll learn why content is at the center of digital marketing.

Specifically, we delve into:

  • Why content is at the center of communication between buyers and sellers
  • How organizing around content, rather than channels, position marketers to succeed
  • How to get started in building your own content marketing operation

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About Kapost

Kapost is a B2B marketing operating system that enables marketers to manage the marketing function amid the complexity of the digital age. Kapost aligns your organization's teams, tools, and channels, so you can effectively execute, distribute, and analyze content across your buyer's journey.