Why do marketers constantly feel behind the 8-ball? Maybe it's because we're constantly chasing after new trends and channels, rather than focusing on creating content customers truly value.
In this free deck, we break down the rise of content marketing operations that is taking place at some of the world's top enterprises. You'll learn why content is at the center of digital marketing.
Specifically, we delve into:
Kapost is a B2B marketing operating system that enables marketers to manage the marketing function amid the complexity of the digital age. Kapost aligns your organization's teams, tools and channels, so you can effectively execute, distribute and analyze content across your buyer's journey.